Scouting Magazine Launches
Magazine will introduce its most sweeping redesign in 12 years.
Scoutingmagazine, the Boy Scouts of America's publication for adult
leaders, will debut an eye-catching, cover-to-cover redesign with the
September-October 2009 issue.The editors' goal is to publish articles
that provide valuable "What's-In-It-For-Me?" information for readers.
"Scouting's redesign puts an emphasis on columns and features that can
make our volunteers become more effective leaders of Cub Scouts, Boy
Scouts, and Venturers," said Scott Daniels, the magazine's managing
editor. "Shorter articles, larger displays of photography and
illustrations, and numerous informational graphics make the magazine an
easier read and provide the BSA's 1 million volunteers the motivation
to 'Lead, Inspire, Explore,' as characterized by the magazine's new
The magazine's graphic redesign is presented in four
sections. The first, called Trailhead, offers news and information
about people and events, reviews of books or videos, humorous Scouting
anecdotes and topics of historical interest.
The next section,
Roundtable, includes FAQs about advancement, a column for merit badge
counselors, and an interview with a veteran Scouter, titled "What I've
Learned". Two other columns emphasize teaching ethics to youth and
focus on adolescent boy behavior. "What Would You Do?" provides reader
responses to a question posed by a unit volunteer.
Last but not least, Scouting delivers equipment reviews,
guides for better camping, Dutch oven recipes and tips on how to
survive almost anything in a new back-of-the-book section--Outdoors.
The magazine will now publish five times a year instead of six. All
adult volunteers and professional Scouters receive the magazine as part
of their registration fee. Issue dates are January-February,
March-April, May-June, September-October, and November-December. The
magazine's expanded Web site offerings atwww.scoutingmagazine.orgnow
include a weekday blog, Cracker Barrel, that further celebrates the
fellowship of Scouters.
Demonstrating the BSA's environmental
commitment, Scouting magazine is certified by the Sustainable Forestry
Initiative. The SFI is dedicated to promoting sustainable forest
management. As a part of carrying the certification, Scouting magazine
adheres to a strict policy of environmental responsibility and will
undergo annual surveillance audits as well as full certification
against the SFI Standard every five years.